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Barrett




Colleen Barrett
President Emeritus of Southwest Airlines Co.

Colleen C. Barrett, our 2010 keynote speaker, is currently President Emeritus of Southwest Airlines Co., a high-frequency, low-fare, point-to-point airline which prides itself in its excellent Customer Service qualities.

Prior to stepping down as the Company's President on July 15, 2008, she oversaw management, Leadership, and budget responsibilities over the following areas/groups:  the Senior Vice President Marketing; the Senior Vice President Corporate communications; the Senior Vice President Chief People & Administration Officer; the Vice President Customer Relations & Rapid Rewards; the Vice President Labor & Employee Relations; the Vice President Reservations; the Director Corporate Security; and the Executive Office Staff.  She was also a member of the Company's Executive Planning Committee, and she chaired numerous special Teams, task forces, and committees relating to Internal and External Southwest Customers.

Prior to joining Southwest (in 1978), she worked for several years as an Executive Assistant to Herb Kelleher (Southwest's former Executive Chairman) at his law firm.

For Southwest Airlines, she served as a member of the Board of Directors from 2001 to May 2008 and as Corporate Secretary from March 1978 to May 2008, and she served as Vice President Administration from 1986 to 1990; Executive vice President Customers from 1990 to 2001; and President from 2001 to July 2008.

Colleen is divorced; has one son and one grandson; is active in numerous civic and chainable organizations in Dallas, Texas; serves on the JCPenney Company, Inc. Board of Directors, the Ken Blanchard College of Business, and the Becker College Board of Trustees; and has served on numerous advisory board and commissions.