Walsh

As the community & social media manager at National Instruments, Deirdre maintains and promotes a Groundswell award-winning community for 125,000 engineers working on applications ranging from LEGO software to hardware for the CERN supercollider.

She also provides social media marketing strategy for product launches and other word-of-mouth campaigns that involve lead evangelists, brand blogs, viral videos, and social networks. Additionally, Deirdre connects developers offline at user conferences, Tweetups and other events.

Prior to this role, she specialized in media relations, crisis communications and public affairs for companies like National Instruments, Allstate, and Hewlett-Packard. Deirdre graduated in 2002 with a bachelor of science in public relations and minors in business and English from The University of Texas.